Getting Started

Pariah is a facial-recognition security platform for retail and commercial venues. It pairs cloud software with on-premises hardware: continuous recognition runs locally on your site, while management, search, alerting, and analytics happen from anywhere.

The moving parts

Dashboard — the web app (app.pariah.dev) where you manage profiles, sites, devices, incidents, analytics, billing, and your team.
NVR client — software that runs on a machine at your premises, connects to your camera feeds, and performs continuous recognition locally.
Mobile app — iOS/Android app for frontline staff: live alerts, manual lookups, and incident logging.
Cloud platform — ties it together: accounts, billing, notifications, analytics, and on-demand search.
Pariah Intel (optional) — an opt-in network for sharing watchlist intelligence between venues under consent controls. See Pariah Intel.

Your estate

Pariah is organised in three levels:

Organisation — your account. Your team, billing, your Facebase watchlist, and your settings all live here. One watchlist is shared across everything you operate.
Sites — your venues or locations. Each NVR device, camera, and detection is scoped to a site, so a multi-venue estate stays cleanly separated. You assign team members to the sites they cover, and alerts follow those assignments.
Devices & cameras — the NVR client and the cameras at each site that do the recognition on the ground.

Organisation → sites → devices. Enrol a profile once; every site recognises it.

Profiles are organisation-wide — enrol someone once and every site can recognise them — and you can note which sites a given ban applies to. Create sites and assign staff from the dashboard; see Roles & Permissions for who can manage assignments.

Recognition runs on-site

Continuous detection happens on your premises, on the NVR client. Your camera feeds are processed locally and your footage stays on your site, which keeps cloud exposure — and cost — low. Cloud search is used only for one-off manual lookups from the mobile app.

First run

Onboarding walks you through it in order:

Account — create your operator account and verify your company.
Plan — choose a subscription tier.
Hardware — order a Pariah NVR kit and cameras, or bring your own.
Deploy — set up your first site.
Intel (optional) — decide whether to join the Pariah Intel network.
Legal — review and accept the Terms, DPA, and Acceptable Use Policy.
Activate — confirm and start your trial.

The optional steps can be skipped and finished later from the dashboard.

Once you're in, the usual next steps are: connect the NVR and your cameras, enrol your first profiles, invite your team, and learn how alerts and incidents work day to day.

Before you go live

Facial recognition is heavily regulated in the UK. You are the data controller and must have a lawful basis, a completed DPIA, and clear signage in place before processing anyone. See Compliance.